caring for cotton clothing

The 100% Cotton Care Guide


Why 100% Cotton Endures

100% cotton evokes ease. It’s the lived-in softness of your favorite t-shirt, the crispness of a freshly pressed button-down, and the relaxed drape of a summer dress. Breathable and soft against the skin, cotton is comfort in its most uncomplicated form.

Whether worn at home or layered under tailoring, its appeal is rooted in familiarity—but its versatility keeps it modern.

What Is 100% Cotton?

Cotton is a natural fiber spun from the fluffy boll of the cotton plant. When labeled “100% cotton,” it means no synthetic or blended fibers have been added. This makes the fabric breathable, biodegradable, and ideal for sensitive skin. It’s favored for its softness, strength, and ability to hold structure without stiffness.

Common Cotton Blends

  • Cotton-Polyester: Reduces wrinkling and speeds up drying.
  • Cotton-Modal: Adds a silkier hand feel and drape.
  • Cotton-Spandex: Gives stretch for better movement and fit.
  • Supima® Cotton: A premium, long-staple cotton offering enhanced softness and durability.

How to Clean 100% Cotton

Cotton can generally be machine washed, but following these guidelines will extend the life of your garments and prevent common issues like shrinking and fading.

Washing Instructions

  • Use cold or warm water to prevent shrinking.
  • Choose mild, enzyme-free detergents.
  • Wash similar colors and weights together.
  • Turn dark garments inside out to reduce fading.

Drying Instructions

  • Tumble dry on low heat and remove promptly.
  • For best results, hang or lay flat to air dry.
  • Avoid high heat, which causes shrinkage and stiffness.

Pro-Tip: For delicate cotton items, like pleated tops or embroidered pieces, refresh without washing. Using a home dry cleaning system can be extra gentle on the fibers.

Common Cotton Care Issues & Solutions

Issue Cause Solution
Shrinking High heat from washing or drying Wash cold, tumble dry low or air dry. Check for "pre-shrunk" labels.
Wrinkling Natural property of the fiber Iron on a medium setting while slightly damp. Remove from the dryer promptly.
Fading Washing friction & sun exposure Wash darks inside out in cold water. Avoid prolonged direct sun when air drying.
Odor Retention Absorbent nature of cotton Use a refresher spray or air garments out. Ensure clothes are dry before storing.

Cotton Fabric Care FAQs

Does 100% cotton always shrink?

Not always—but it can, especially after the first wash or if exposed to high heat. Garments labeled "pre-shrunk" minimize this risk, but the safest approach is always to wash in cold or warm water and air dry when possible.

Can I dry clean 100% cotton?

Yes, especially if the garment is structured, lined, or embellished. Professional or home dry cleaning is often gentler than a traditional machine wash and can help preserve the item's shape and color.

What detergent is best for cotton?

Choose mild, pH-neutral detergents without harsh enzymes, which can break down natural fibers over time. Avoid using fabric softeners, as they can coat the fibers and reduce cotton's natural absorbency.

How do I freshen cotton clothes without washing?

Use a plant-based clothing refresher spray or an at-home dry cleaning system to remove odors and revive structure. Hanging garments in a well-ventilated area after wearing also helps significantly.