Introducing the NOVO Smart Bag
Keep your apparel fresh on the go

DRESSFRESH®
Clothing Refresh System Inside

Novo refreshing technology.

Premium Clothing Care

Patented refresh process deep cleans clothing by killing odor-causing bacteria and molds trapped inside fibers.

Use the app to connect to and control your smart bag.

Seamless Connectivity

Tech-enabled integrations with smartphone connectivity and built-in USB fast chargers, for on the go power.

Clothes staying cleaned and refreshed due to smart technology in Novo Bag.

Travel Focused Design

From flight to sea and everything in between, a premium smart bag for high performers, delivering functionality.

DRESSFRESH®
Clothing Refresh System Inside

Premium Clothing Care

Patented refresh process deep cleans clothing by killing odor-causing bacteria and molds trapped inside fibers.

Seamless Connectivity

Tech-enabled integrations with smartphone connectivity and built-in USB fast chargers, for on the go power.

Travel Focused Design

From flight to sea and everything in between, a premium smart bag for high performers, delivering functionality.

Explorers At Heart

We developed NOVO™ with you in mind. Thinking of what was missing in the market and the features that we would all want when packing for our next weekend trip, heading outdoors, or traveling the world. Every design choice was made with the intention of focusing on your experience.

Our premium smart bag is made from industry leading durable and weatherproof materials, making it perfect for travel and outdoor use. We also added USB fast chargers inside of the side pocket for your phone and personal items.

Eco-friendly Technology

When we first set on this mission to create an easier way to clean clothing on the go, we knew just how important it was to get the technology right. That's why we invented a new way to refresh worn apparel on a trip that needs no water or heat.

DRESSFRESH® technology uses a patented ionic refresh process to deep clean your worn apparel, eliminating odor-causing bacteria and molds trapped in fibers at the microbial level. This effectively neutralizes tough odors and refreshes clothing, allowing you to rewear them comfortably.

How It Works

DRESSFRESH®
Refresh Technology

portable travel system keeps you fresh on the go

smart process kills odor-causing bacteria and molds
uses no water or heat - deep cleans clothing fibers

1 sanitizes at the microbial level with dual stage ionization
2 refreshes apparel quickly with active cartridge filtration

Setting Up Your NOVO

We've made the system easy to use, just follow our quick start guide.

Full specifications on the Novo Smart Bag

Ready On Arrival

When you receive your NOVO, simply unbox everything, check the battery level and insert a fresh cartridge. We recommend a quick charge of the bag before your first cycle.

Activate & Refresh

Download the DRESSFRESH® Connect phone app to easily setup an account and register your NOVO. Select a cleaning cycle and monitor status in real time - all from your phone.

Recharge & Replace

After heavy usage of the cleaning cycles and phone charging, the NOVO will need to be recharged and the scented filter cartridge replaced. A cartridge lasts 25 cleaning cycles.

Innovative Design

Travel Ready

Easy Carry Straps

Quick Start System

Functional Features

Customer Testimonials

NOVO is the best purchase I've made in a long time. The technology is so easy to use and works even better than I anticipated. Literally tossed my shoes & hats in there and they came out fresh. The bag itself is INCREDIBLY well made, and looks super sleek!

Sam R.

Such a great bag to use for everyday purposes. I bring it almost everywhere with me and love how I can just freshen up my clothes while on the go. Very happy with my bag and how I’ve been able to incorporate it in my everyday life.

Kevin B.

It's my go-to gym bag, and it's the only bag I use for travel.. (Did a 3 week trip to Europe using only the NOVO, since I was able to cut 40% of additional clothes I would have needed if I used any other travel bag)... Also, fits perfectly in the airplane overhead bins, and never had a problem with TSA.

Jimmy S.